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ModaHaus – 5× ROAS

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The Challenge

ModaHaus, a modern fashion brand with a bold aesthetic, was investing heavily in paid media — but struggling to drive consistent returns. Their creative looked great but wasn’t converting. ROAS was slipping, and they were burning budget on broad targeting and underperforming channels.


Our Approach

We rebuilt their paid media strategy from the ground up with performance in mind:

  • Audited campaign data to find winning audiences and ad fatigue trends

  • Produced new creative assets focused on product USPs, seasonal drops, and lifestyle appeal

  • Segmented campaigns by funnel stage and tailored messaging accordingly

  • Launched TikTok and Instagram Reels ads optimized for attention and CTR

  • Implemented daily budget optimization and creative testing at scale


The Results

In just 45 days:

  • Achieved 5× ROAS across Meta and TikTok

  • Cut cost per purchase (CPP) by 46%

  • Drove a 71% increase in total sales, with returning customers up by 33%

  • ModaHaus scaled ad spend confidently without sacrificing profit margins

The Challenge

ModaHaus, a modern fashion brand with a bold aesthetic, was investing heavily in paid media — but struggling to drive consistent returns. Their creative looked great but wasn’t converting. ROAS was slipping, and they were burning budget on broad targeting and underperforming channels.


Our Approach

We rebuilt their paid media strategy from the ground up with performance in mind:

  • Audited campaign data to find winning audiences and ad fatigue trends

  • Produced new creative assets focused on product USPs, seasonal drops, and lifestyle appeal

  • Segmented campaigns by funnel stage and tailored messaging accordingly

  • Launched TikTok and Instagram Reels ads optimized for attention and CTR

  • Implemented daily budget optimization and creative testing at scale


The Results

In just 45 days:

  • Achieved 5× ROAS across Meta and TikTok

  • Cut cost per purchase (CPP) by 46%

  • Drove a 71% increase in total sales, with returning customers up by 33%

  • ModaHaus scaled ad spend confidently without sacrificing profit margins

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Conclusion

With conversion-driven creative and precision targeting, we turned ModaHaus’s ad spend into a reliable growth engine.

“We’ve worked with agencies before, but this was the first time we saw fashion ads actually sell.
— Head of Growth, ModaHaus